YouTube recently reported that video uploads on the site have increased 37% from six months ago and a wopping 100% from this time list year. There are currently 48 hours worth of new video content uploaded every 60 seconds. To give this figure a little more perspective for you, that is 6,920 hours worth of video uploaded each day. Meaning, if you wanted to watch one days worth of YouTube uploads it would take you 7 Years, 10 Weeks and 4 Days of non stop viewing. No Sleeping; No bathroom breaks!
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I attended a great panel on branding last Monday at the iLounge in the East Atlanta village. During the brief networking mixer that followed the panel, I noticed that every time someone would introduce me as the owner of Makin' It Magazine people would still ask what I did for a living. I've been fortunate enough to always make a living pursuing my passions whether it been music or magazine publishing. In becoming accustom to this situation, I sometimes forget how few entrepreneurs share this luxury, which lead me to pose the following question on twitter: "Does having a Plan B in any way takes away from your ability to accomplish your Plan A?"
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Was on twitter posting some of my goals for 2011 and was getting a lot of inquiries about promoting projects and growing a brand so I decided to do a conference call. There were a few followers that didn't get to make it on the call but wanted to hear what was going on so I've decided to post it online for 30 days. We've decided to do a conference call once each month.
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The following article is Applicable to All independent Artists, Producers, Models, Actors, Filmmakers and Entrepreneurs. It is written in the context of a rapper because 68% of our readers are rappers. Live, Learn, Enjoy!
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Last week I received an email from Isaku Kageyama a taiko (Traditional Japanese Drummer) located in Tokyo who is a regular reader of Makin' It Magazine. "I read your magazine to get insight and tips about how to promote my music." He reached out to me because he had written an article entitled the What is the he Value of Music? and he wanted me to review it. After reading the article I thought it was important that I share it with you guys so here it is.
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Check out Makin' It Magazine's Ten Track Commandments for a list of easy to follow steps that will help any producer increase productivity and make more money leasing/selling beats. Read and leave your comments.
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95% of the music I receive is deleted without ever being listened to. Why? Outside of the fact that I get 300-700 records sent to me each week via Email, Myspace, Twitter, Facebook, etc. Its just impossible for me to listen to every song I receive and still find time for my family and work. In an effort to increase the amount of material I listen to I have outlined "15 Reasons I didn't listen to your music" in hopes that you will shape up :)
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Every month I find myself in a barbershop, record store, or club parking lot listening to artists complain that record labels will sign just about anybody. I hear them complaints about radio stations not playing independent music. I also hear them talk about the lack of opportunities for artists with real talent to get heard. I've listened to so many different versions of these same arguments for more than five years as an artist, a manager, a studio owner, and a consultant. These complaints were the exact reason that I put together OnTheGrindMixtape.com. The goal of this site was to establish a level playing field where artists could submit music to DJs and A&Rs, with the best records receiving a serious promo push including placement on 5,000 Mixtapes distributed in Atlanta. Ironically, when I mentioned this program most artists would be all ears until i told them there was a $20 submission fee. I've had artists tell me everything from "You need to put me on there for free..." to "You should be paying me to submit music." I laugh it off because these are the same artists that sit around complaining about their situation, which brings me to the title of this article, "Why Wack Artists Get Deals!"
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For years, the studio was the central location for music production.
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Too often I hear people brag about the equipment they use while downplaying other artists or producers because they don't have the top of the line gear. I hear studio owners and engineers talking about their new $8,000 microphones, or the number of tracks they can simultaneously record. I hear producers tout their MPCs, keyboards, software and sounds. But what is the benefit of having all the best equipment money can buy if you still produce WACK records?
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