The PR Engine

The Makin’ It PR Engine is how we help serious artists get real exposure, real connections, and real results. It connects Mimbers, tastemakers, and our media platform into one system that works for you 24/7.

Step 1: You Post Updates About Your Career

Every Mimber has a Social-EPK style profile on MakinItMag.com. This is your home base.

You post Updates to share what’s happening in your career, such as:

  • New music and videos
  • Shows and tours
  • Press, interviews, or blog features
  • Awards, milestones, and big wins
  • Business moves and collaborations

Every Update automatically:

  • Appears on your profile
  • Gets its own dedicated Update page you can share anywhere

These Updates are the foundation of your PR. They tell your story and power everything else the PR Engine does for you.

Step 2: Your Mimbership Level Controls Your Visibility

Where your Updates show up depends on your current Mimbership level. The system is fully automated. No one is hand-picking or playing favorites — it’s all based on your account type.

Free Mimbers

  • Updates appear on your profile
  • Every Update has its own shareable page
  • No placement in the Community Newsfeed
  • No placement in the FYC feed

Great for getting in the door and learning how the platform works.

Premium Mimbers

  • Everything Free Mimbers get, plus:
  • Updates also appear in the Community Newsfeed (News Section)
  • More visibility across the site and community

Perfect if you’re serious about your music and want more people to see your moves.

Professional Mimbers

  • Silver, Gold, and Platinum levels
  • Everything Premium Mimbers get, plus:
  • Updates also appear in the For Your Consideration (FYC) feed
  • Eligible for PR support and tastemaker attention

Built for artists who are serious about the business and ready for real opportunities.

System rules:

  • Newsfeed = Premium + Professional Mimbers
  • FYC feed = Professional Mimbers only
  • News & FYC are automatically filtered by Mimbership level (not manually curated)

Step 3: Tastemakers Discover You

Inside the Makin’ It ecosystem, we work with a wide range of tastemakers and industry professionals, including:

  • DJs and radio hosts
  • Managers and publicists
  • Playlist curators and influencers
  • Booking agents and promoters
  • Media, blogs, and podcasts
  • A&Rs, investors, and industry executives

Tastemakers use the platform to find pre-filtered, serious talent. Our color-coded system helps them quickly see how invested you are in your career.

They can browse:

  • The Newsfeed to see what Premium & Professional Mimbers are doing
  • The FYC feed to find Professional Mimbers ready for coverage and opportunities

We do not middle-man the relationship. If they like what they see, they can contact you directly.

Step 4: Tastemakers Choose Who They Want to Support

When a tastemaker sees an Update they like, they can:

  • Add your record to a playlist or DJ set
  • Invite you for an interview or podcast
  • Book you for a show or event
  • Write an article or blog post about you
  • Offer management, consulting, or other services

There are no extra hoops to jump through. No long forms. No hidden gates. The platform simply puts you in front of the right people so real business can happen.

Step 5: We Support the Tastemakers Who Support You

When tastemakers show love to Mimbers, we show love to them.

Tastemakers who provide real coverage and opportunities for our Mimbers may receive:

  • Reposts and shout outs on our social media
  • Mentions in our email newsletter
  • Features in Makin’ It Magazine
  • Ad and promotional support for their brand or platform

This keeps tastemakers active, engaged, and motivated to keep looking for new artists on the platform.

Step 6: The PR Engine Keeps Spinning

The more you use the platform, the more the PR Engine can work for you:

  • You post consistent Updates about your career
  • Your Updates get seen in the Newsfeed and FYC (depending on your level)
  • Tastemakers discover you and choose who they want to support
  • We promote the tastemakers who support our Mimbers

This creates a win-win-win:

  • Artists get more exposure and real opportunities
  • Tastemakers get access to serious, pre-filtered talent
  • The platform grows in value for everyone involved

It all runs on one simple rule:

Artists who support the platform are eligible for support from tastemakers.
Tastemakers who support those artists are eligible for support from us.

This is how the PR Engine works.

Ready to Plug Into the PR Engine?

Choose the level that matches where you are in your career and start posting Updates today.

Join the Mimbership Activate Premium Mimbership

Once your account is active and your profile is set up, start posting Updates and let the PR Engine go to work.