As a way to draw attention to his brand, Savannah Singer/Songwriter, Okirike began making short videos with his wife and fellow artist, Fiar Red. Complimenting the universal themes of his music which include love and respect, the light hearted videos revolve around their family life and two kids. Their latest upload, entitled, "How to get him to clean up around the house" quickly went viral on Facebook racking up over 1.5 million views and 30,000 shares in only a week. After being shared by comedian, D.L. Hughley, the video has exceeded 2 million views and brought national attention to his music.