Adobe Premiere mobile adds Universal and Warner music for creators

Adobe has licensed music from Universal and Warner for Premiere mobile, its free video editor, letting users add up to 60 seconds of a track to personal, non-commercial videos. Paired with Apple Music's new Selfie Sing mode, the direction is clear: platforms want fans making videos with real songs. For independents, that means building clip-ready moments and creator relationships matters even more as major catalogs flood these tools.